Blockchain SEO Analytics

Blockchain Search engine optimization (SEO) is an excellent marketing lever to attract and connect with new customers searching for your Platform or Token on Google. When implemented by a skilled SEO and a seasoned team, organic search is the most cost-effective lever for Web3 and Chain growth marketing. Our Blockchain SEO services are designed for businesses looking for an agency that has:

SEO Anaytics

State of Analytics

You’ve worked hard on your Blockchain, but how do you know if it’s effective? Unfortunately, often, it’s hard to know what’s working on your website or app and what isn’t. Without good analytics data, you’re flying blind when making decisions about your user acquisition, behavior or conversions.
Reality is, most businesses only have a vague idea of how their website/app performs. Even more so, what accurately moves the needle. Even large brands with Analytics teams cannot accurately attribute what’s driving most of their digital growth and revenue. Furthermore, it is hard to stitch the data between Web and App. Many Web3 atarups might guess where their traffic is coming from or which pages are popular, but that’s about it. It can be tough to know how well your brand is performing without the proper analytics. Without knowing where your visitors/users are coming from, what pages they’re visiting, and what actions they’re taking on your site/app that creates profit, you won’t know what to optimize accurately.

Analytics services like Google Analytics ( GA4, Big Query, Segment, Amplitude, Mixpanel, Google Search Console) can help you make insight-driven decisions about your business. These tools track visitor data, including page views, unique visitors, macro goals, micro-goals, events, and goal conversions across devices. Armed with this information, you can optimize your website/app for better business outcomes. Web analytics is the solution to understanding how your website is performing. By tracking pageviews, unique visitors, and other key metrics, you can start making informed decisions about how to improve your website.

Web3 SEO Analytics

Web3 SEO analytics goes granular on one digital lever in the acquisition portfolio. It is the analysis of a website segmented by organic traffic. The objective is to understand better how well a site is optimized for conversions. Our Analytics insights and recommendations show you:

  • What is working and what to do more of
  • What is not working and what to do less of
  • What improvements need to be made, be that in the code,UX or on the content
  • The simulated impact of doing so
  • List of changes prioritized by effort and impact for all all stakeholders

Sophisticated analysis reveals not just what but what next.

Aspects of Web3 SEO Analytics

Many aspects go into SEO, so it’s essential to have a strategy, software, and a process. This way, you can view how your website or app performs against KPIs and metrics.

Key Metrics that we help analyze:

  • How well your website ranks for specific keywords and topics that are part of your keyword strategy ( SEO/ASO)
  • The click-through rate (CTR) of your website
  • The organic traffic that your website receives
  • Engagement rate of your website
  • The Technical Performance ( Core Web Vitals)
  • Conversions and Conversion Rate
  • Transactions
  • Conversions
  • Brand / Non-Brand SEO Visibility score AKA Share of Voice
  • Revenue
  • Profit

SEO KPIs and metrics can give you valuable insights into how well your website’s performance is. For example, if you see that your website has low traffic or installs, several reasons could be. Deep diving into causes using software, process, AI, and experience, I help reveal opportunities to improve and maintain business performance.

There are many different tools that you can use for SEO analytics. Some of them are free, while others are paid. But, no matter which one you use, the important thing is that you can get the data that you need to make improvements.

SEO Analytics Software

Some of the most popular SEO analytics tools that are used in my Analytics Reporting and Dashboard are:

SEO Analytics Software

Some of the most popular SEO analytics tools that are used in my Analytics Reporting and Dashboard are:

Customization – The perfect Analytics solution for the unique you.

Each of these tools has its strengths and weaknesses, so choosing the right one for your business is essential. For example, Google Analytics might be a good option if you’re just starting because it’s free and easy to use. I can help you quickly set it up and start analyzing data. But, if you need more advanced features, you might want to consider paid tools. Working with me, you get access to all the professional tools, and I can help you determine which tools best meet your needs and business outcomes.

Software is just a tool.

No matter which tool you use, the important thing is that you get the data you need to improve your website or App. Web and SEO analytics can be a valuable tool for any business, so I make sure you take advantage of it. Having an extensive toolbox of software can only be as helpful as your consultant’s and your own team’s ability to apply those tools. I ensure that your data is used to create the most value, and I educate your team where needed.

As part of my analytics, I look for places where I can enhance your Analytics strategy and outcome. First, I identify the weakest pages on your website, those that don’t perform well but should. Next, I look for subfolders and pages with potential but don’t effectively attract new visitors. Finally, I let analytics present the story that helps me encourage site visitors to convert. With this information, I know where to begin with your optimization process.

Wealth from Analytics

SEO Analysis can be a source of wealth to drive content strategy. I track search trends across a defined period. SEO analysis and keyword research allow me to determine what people want to know about your company. This feeds back into the SEO growth loop.

Taking the data from my study, I offer you essential insights and ideas so that you may improve your present content and make it more appealing to search engines. This also aids in the development of a robust content calendar for future content that will increase traffic and revenue.

  • Google Analytics
  • Moz
  • SEMRush
  • Ahrefs
  • Google Search Console
  • Google Data Studio

For Enterprise

The larger and more complex sites need tools that do more heavy lifting. These include:

  • Big Query
  • Conductor
  • Brightedge
  • SearchMetrics
  • Mixpanel
  • Amplitude
  • Segment

SEO Analytics Deliverables:

Our Analytics is part of our broader SEO Engagement. We create custom Data Studio dashboards for each significant SEO workflow:

  • Acquisition Performance
  • Content Performance
  • Technical Performance

Not all agencies are created equal, and not all consultants are the right fit for all businesses.

We offer WorldClass SEO Growth Strategies

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